3 key words to rethink your sales strategy: digital, transparency & co-ownership
For some time now, there has been a lot of talk about “customer centric” strategy for marketers. However, this appears somewhat outdated. Why ? Simply because
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For some time now, there has been a lot of talk about “customer centric” strategy for marketers. However, this appears somewhat outdated. Why ? Simply because
Digital transformation is at the heart of customer relations. This digital transformation is led (among other things) by the omnipresence of mobile in habits
The world of retail is marked by technological advances. Trends are constantly changing and it is not easy for managers to
French consumers still appreciate physical points of sale. However, they believe that some improvements would improve the customer experience. Requests
This is not new, we discuss it very often on the blog, stores represent a real asset for brands. A physical space
The physical store is currently undergoing major transformations in order to adapt to the great digitalization of customer journeys. Thus, many new services are
Ever more innovative Facebook ad formats Facebook ads have become widely available. Many companies use Facebook Sponsored Links to
Customer satisfaction is still and always the holy grail for companies. Why that ? Simply because who says satisfaction potentially says customer loyalty
Let's discover together the infographic produced by Mood Media regarding the customer experience and online / offline shopping. The strengths and
Why talk about “customer centric”? The customer is at the center of your activity. You know it. In this sense, it is up to you to grant him
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